Episode 203:
John Livesay, aka The Pitch Whisperer, is a sales keynote speaker and shares the lessons learned from his award-winning sales career at Conde Nast. In his keynote Better Selling Through Storytelling, he shows companies sales teams how to become irresistible so they are magnetic to their ideal clients. After John speaks, the sales team becomes revenue rock stars who know how to form an emotional connection and a compelling sales story with clients. His TEDx talk: Be The Lifeguard of your own life has over 1,000,000 views. His best selling book is Better Selling Through Storytelling.
He is also the host of The Successful Pitch podcast, which is heard in over 60 countries. These interviews make him a sales keynote speaker with fresh and relevant content. Audiences love him because they know hes been in their shoes.
John has been interviewed by Larry King and appeared on TV as an expert on How To Ask For What You Want And Get A Yes. John currently lives in Los Angeles with his King Charles Spaniel, Pepe, who welcomes him home after he returns from being a sales keynote speaker, reminding him of the importance of belly rubs.
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As a leader, the right direction is not always clear, but establishing a personal brand will give you parameters that you can always fall back on. John Livesay taps into his background in advertising to provide strategic insights for building your brand and communicating it through the art of storytelling.
Storytelling is what makes us memorable, and whether you are making the first touchpoint or trying to close, creating an emotional connection is the key to playing the long game. Crafting a compelling narrative is one of the most effective methods to accomplish this, and with the proper strategy, your sales team will be able to attract key prospects at a point in the sales cycle when they are ready to spend.
In this episode of the Absolute Advantage podcast, John Livesay joins host Kelly Hatfield to share his story and talk about the fundamental components that make storytelling an effective pitch strategy. If you tell the best story, you’re going to get the ‘yes,’ so find out how to move “from invisible to irresistible,” with John Livesay.
Ways to contact John Livesay:
- Book: Better Selling Through Storytelling
- Website: www.johnlivesay.com
- Twitter: @john_livesay
- LinkedIn: https://www.linkedin.com/in/jlivesay/